
Cash Investment (Liquid): $25000
Minimum Investment: $80000
Maximum Investment: $325000
Minimum Net Worth: $150000
Franchise Fee: $25000
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Kiosk - starting investment - $80,000
Bake Shop - starting investment - $198,000
Business Type
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Retail
B2B/B2C​
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B2B
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B2C
Discounts:
Vet Fran
Average # of Employees:
1-5
Participation Type:
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Owner-Operator
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Executive Model
Background
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Year Established: 2012
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Year First Franchised: 2015
WOOPS!
WHO ARE WE?
WOOPS! is a vibrant gifting French macaron kiosk and in-line bakeshop franchise with the mission of sharing authentic international treats, sweets, sandwiches and coffee with the American public. Two different models, a Bake Shop or Kiosk.
Why US?
WOOPS! is the nation's larget macaron retailer with 43 locations - and rapidly expanding across the country nationwide - and is uniquely poised to capture an outsized share of the booming $310 billion American baking industry.
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The Executive team, with proven experience in growing franchise systems, has focused the brand on unsurpassed quality, aesthetic appeal, variety, innovation, and simplicity.
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WOOPS!' products go beyond the fantastic macaron, as WOOPS! produces and procures confections, pastries and beverages from around the world, allowing an individual to indulge for themselves and create a fantastic sharing experience. Franchisees focus on selling both at retail and using non-retail channels such as B2B, events, and corporate gifting.
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Small business with minimal moving parts and a very modest staff requirement
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Low initial investment
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Flexible business model (mobile, small iniline, larger iniline)
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No substantial preparations and night baking
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World class products (high quality ingredients, technique and assortment)
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Beautiful design and aesthetics
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Includes site selection
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Strong financials
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Very scalable
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Hub and Spoke model as well
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Non-retail sales component a major revenue source (B2B, events, gifting)
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Words that resonate: Delicious, playful, approachable, beautiful
Support
They provide a two part training program. The first part is prior to the opening followed by onsite training at opening. They have a very extensive & highly detailed operating manual in place for their franchisees. They also have dedicated non-retail sales people on their corporate team who assist their franchisees in non-retail business activities. They can be available any time to meet with their franchisees. They also have weekly conference calls for their franchisees covering a range of operational issues along with separate calls reserved for non-retail business.
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Ideal Candidate
Characteristics they look for in a franchise partner:
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A willingness to be hands-on in the running of your business
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Positive leadership and motivational skills
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The ability to work independently within the structure of the brand
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Ability to network and develop relationships in the community
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